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What do these terms really mean?
Is 100 percent pure olive oil better than just plain olive oil? And if extra virgin olive oil is the best, is extra-extra virgin olive oil even better than best?
In this article, we take a closer look at the labelling and marketing terms that give rise to the many different olive oil types.
International Olive Oil Council (IOOC)
The good thing about olive oils is that quality standards are defined and monitored by the International Olive Oil Council (IOOC), an international organisation. The bad thing is that, while the IOOC has 23 member nations who account for about 85 percent of total world olive oil production, not all countries and companies follow these standards.
One notable exception is the United States, which has its own grading system. To be fair, it is not that the US does not want to cooperate with the rest of the (olive producing) world as its standards were established by the US Department of Agriculture before the IOOC was formed.
Moreover, the California Olive Oil Council is actively campaigning to have US standards match those of the IOOC. Until that happens, there are currently different quality standards set by the US and the IOOC. And different olive oil types from the US and other countries.
We look first at the standards set by the IOOC:
US olive oil grades
Over in the US, the olive oil grading system is a simple matter of A, B, C and D, but they have "fanciful names" as well:
US grades are generally lower than those set by the IOOC. This could be a reason why European, and especially Italian olive oil types are highly sought in the US and sold at premium prices.
Price differences
Olive oils vary greatly in prices and the truly best olive oils types can cost more than good wine. However, reasonably good quality extra virgin oilve oils may not cost all that much more.
I am not sure about the price differences between, say, US Grade C and US Grade A, or between US Grade A and Italian or other European extra virgin olive oil.
However, I have seen UK websites that market olive oil online and the price difference between light / pure (poor quaiity) and extra virgin (high quality) olive oil of the same brand is only about 10 to 20 pence, which is a few US cents. Those few pennies or cents are not worth saving.
In Singapore where I am, I can even buy organic extra virgin olive oil from Carrefour (house brand) for about S$13 per 750 ml bottle. This is about the same price as some other brands of non-extra virgin olive oil and cheaper than most brands of extra-virgin oils. It may not be the best olive oil types in terms of flavor and taste, but at the price, one cannot complain.
The thing to note is this - most cheap cooking oils are actually harmful to health, especially cheap vegetable cooking oils like corn, sunflower, safflower etc. Click here to read about the harm of polyunsaturated cooking oils.
Olive oils are said to be healthy, but that is only provided they have been naturally extracted and not refined / processed with chemicals. Click here to find out which olive oil types are healthy and why. If you use a cheap, poor quality olive oil, you are not much better off than other cheap cooking oils. They are all harmful.
My personal approach to buying cooking oils is this - buy good quality, but use sparingly. To me, this makes more sense than buying cheap and using freely. For deep frying, where I need to use a lot - and which I do not use often - I will compromise on a cheaper oil, either peanut or palm oil, which can withstand high heat.
And if ever I feel rich and want to give myself a treat, I don't mind to splurge on some of the excellent-tasting, premium olive oil types.
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